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Blue Bell announces new ice cream flavor

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Posted at 5:39 AM, Apr 25, 2019
and last updated 2019-04-25 06:39:14-04

Blue Bell announces a new flavor of ice cream that hits stores today.

The newest flavor to hit your local grocery store ice cream aisle is Cookie Cake!

In a news release, the company describes the new flavor as a sweet cream ice cream loaded with chocolate chip cookie cake pieces with swirls of chocolate and vanilla icing.

“We have made many flavors that combine cookie or cake pieces with our ice cream, but this is our first cookie cake,” said Joe Robertson, executive director of advertising and marketing for Blue Bell. “The cookie cake pieces are delicious. They are chewy and loaded with chocolate chips. The chocolate and vanilla icing swirls are the finishing touches in every bite. ”

For a limited time only, Cookie Cake is available in half gallon and pint sizes.

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