BROKEN ARROW -- This morning kicked off the 2013 Buy Broken Arrow holiday shopping campaign.
Now through Dec. 16, Broken Arrow shoppers have a chance at $15,000 total in cash prizes – including a $10,000, $3,000 and $2,000 winner.
"We're proud to say that's the state's largest campaign of such," said Broken Arrow Chamber Executive Director and CEO Wes Smithwick "We'll give close to 3 million tickets before the drawing."
More than 100 merchants have signed up to participate in this year's campaign, Smithwick said, making 2013 a record-setting year.
"We have more merchants participating than last year, and we feel like we'll give out a record number of tickets in the campaign this year.
"It's a buy local awareness campaign for our city. We love to have people remember to try to shop at home first and we actually have a number of people who come to Broken Arrow to shop for the holidays so they can collect that."
A few years ago, the grand prize winner was drawn from Kay's Gifts, according to owner Linda Kay Berry-Braly, who has been a part of Buy Broken Arrow since its inception.
"It was the most exciting day ever. It was unbelievable. We had the big $10,000 prize winner," she said.
"People get very excited about it, but you have the serious side that I'm doing this, I'm shopping where I live because it is important."
Rebecca Banuelos and her mother opened Clary Sage Salon just about four weeks ago, and for them, Buy Broken Arrow is an opportunity to let locals know they are in the area.
"Us being a small business, we appreciate the opportunity to draw people into small businesses," Banuelos said. "We thought it'd be a great way to couple our grand opening with Buy Broken Arrow."
The campaign is great help to businesses, but the shop local initiative also benefits the customer, as well as the City of Broken Arrow.
"People really do care about keeping their tax dollars in Broken Arrow because it's just a huge trickle. Schools, roads, it affects businesses, ultimately everybody," Berry-Braly said.
The drawing will be held Dec. 17 at 3 p.m. at Moody's Jewelry in Broken Arrow.
For more details and full list of participating merchants, visit buybrokenarrow.net .